Our Focus Areas

Enhance the experience of the visitors to the region.

Tourism exists as a global export among competitors worldwide, we must ensure the West remains competitive through effective strategy and policymaking.

 
 
 

Support the economic and political viability of tourism interests and communities which serve these visitors.

 

As a vital aspect of travel, it is substantially important to support the local shops, stores and restaurants economically and politically. As a goal we all strive to achieve, we must supply the tourism interest and guide others to do the same. When we support all tourism locations, we aren’t just supporting the economic integrity, we are supporting the communities that are built and represented by each and every unique location.

Protect the natural, cultural, and historic resources which serve as the foundation for travel.

Preserving our nature, culture, and historic resources allows us to keep richness of America alive. From the erupting volcanoes and high tides of Hawaii to the Steep peaks and icy glaciers of Alaska and everything in-between, protecting these historical and cultural resources is what makes the states a great place to travel year round. We must all make an effort to protect the vital history and culture that encompasses our surroundings for future generations to come.

 
 
 

Respect the needs and values of those people who live in the West.

 

Supporting local heritage and culture enables visitors to respect all the communities around us. As we are all tourist in exclusive cities and towns we aim to encourage all to respect every locations needs and values . When we provide the respect of others and their values, we in return gain unforgettable memories and friends that will last a lifetime.